Instagram to change ranking algorithm regarding TikTok

Instagram has just made a big change to its current algorithm that will favor more original content for its creators. The change has come due to the amount of reels being shared on the site from Tiktok and other platforms. The head of Instagram, Adam Mosseri, would rather users post original content.

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"Creators are so important to the future of Instagram, and we want to make sure that they are successful and get all the credit they deserve." He posted to his Twitter account and provided three new features...New products tags, Enhanced tags, and "Ranking for Originality". Understanding the need to continue to empower creators, and change algorithms over time, this is one way to continue the appeal of Instagram. There still are some users wanting more and expecting changes from the existing Instagram platform. Specifically disabled accts per mention in the comments on the thread.